Rosevibe
We work toward a future where the beauty industry is kind.
Rosevibe is the company behind Cruelty-Free Kitty and Better Beauty Box. Founded by Suzana Rose, we build the tools and products that make cruelty-free beauty easy to choose.
Our brands
Cruelty-Free Kitty
We are the world's most trusted cruelty-free database, created in 2014. Since then, we've investigated over 1,400 brands according to our standard to ensure that no animal testing takes place anywhere in the world. The Cruelty-Free Kitty App is coming in the fall of 2026 for both iOS and Android.
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Better Beauty Box
Founded in 2022, we're the official subscription box of Cruelty-Free Kitty. Every two months, we curate a box of full-size, verified cruelty-free, and vegan skincare, makeup, hair, and body care. Our subscibers save on beauty while choosing a cruelty-free world.
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Get in touch
Contact us with your questions and feedback and we'll get back to you within 1-2 business days.